TV ADS THAT DRIVES YOUR BUSINESS ROI LIKE A STREET-RACER ON NITREOUS
Next week we're meeting even more sharp folks on the bleeding edge of CTV, Streaming TV and Programmatic Ad Buying. These are the folks with radical adtech under the hood that give special advantages to select clients and vendors.
At the OTTX Summit in LA (located right off the legendary Mulholland Blvd) we'll discuss how our clients are targeting CTV and Streaming TV households using their in-house abandon list and custom "in-market" lists derived from internet searches.
By using custom Audience Targeting and 1st Party Data we're driving huge ROI and ROAS in the OmniChannel Marketing Universe by saving lost shopping carts, keeping current customers in the fold and picking up our competitors losses.
One case study involves filtering our bids on the Ad Exchange using IP-to-Geography-Lookups via Maxmind.ma. Another uses more-accurate platform data lookups on DeviceAtlas. And we're super jazzed to synch up with TransUnion's TruOptix for our data augmentation. All this and more is served under-the-hood in an easy-to-use, one stop reporting platform.
Let the games begin. Feel free to book a live appointment at www.Inde500.com
Comments